Google: Old Content Doesn't Make It Unhelpful Content

Google's Search Liaison, Danny Sullivan, said on X that just because content is old, it doesn't mean that content is unhelpful. He said, "Just because something is older doesn't make it unhelpful."

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Halloween Ghost Zombie Prop In Google Office

Google Ghost Zombie Halloween Prop

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Daily Search Forum Recap: October 30, 2023

Here is a recap of what happened in the search forums today...

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Google Again Says Schema Does Not Make Your Site Rank Better

Google once again said that adding schema or structured data markup to your pages will not result in those pages ranking better in Google Search. Danny Sullivan, the Google Search Liaison, said this on X, "using schema doesn't give you a ranking boost," adding, "Schema doesn't make you rank better." He even said that "Schema has nothing to do with rankings."

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Google Helpful Content System Uses Machine Learning To Understand If Content Is Helpful

This is just a reminder that Google uses machine learning to understand if content is helpful or not within the Google helpful content system. This is not new, we've known this for over a year, but it seems many of us keep forgetting.

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Quantum Meditation Woman Sculpture At Google

Google Quantum Meditation Woman Sculpture

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Daily Search Forum Recap: October 27, 2023

Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web.

We're seeing signs of another unconfirmed Google search ranking update today...

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Microsoft Officially Relaunches The Old pubCenter As New

Here is an interesting announcement from Microsoft, announcing the new launch of Microsoft pubCenter - which is actually not new, it is from 2006 and had a slow painful death. But Microsoft is bringing it back saying, "we developed Microsoft pubCenter. It's a simple way for creators and small to medium-sized publishers to earn money from their site with a code-on-page ad solution."

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Google Pixel Wooden Dimensional Display Room

Wooden Google Pixel Dimensional Display

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Daily Search Forum Recap: October 25, 2023

Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web.

Google is now testing stuffing ads in between the organic free search results...

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New: Google Search Supports Syntax Graph Merge

Google Search as of last week now supports syntax graph merge. This allows you to use two different forms of structured data, such as JSON-LD and Microdata, on the same page, and Google will support both.

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Google Ad Revenue Up 9.5% & Bing Ads Revenue Up 10%

Both Google Ads and Microsoft Advertising revenue were up big this past quarter, both up about 10%. Comparing it to last quarter, Google was only up 3% and Microsoft was up 8%. The previous quarters before that were much worse. So it seems like things are looking up on the ad revenue side.

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Google Black Sofas Home Room

Google Black Sofas Home Room

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Daily Search Forum Recap: October 24, 2023

Here is a recap of what happened in the search forums today...

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Google Local Listings Show How Soon You Can Get A Doctor Appointment

Google is now showing for some urgent cares and other medical offices, how long it would take to get an appointment at that facility. This shows both in the local pack and also in the specific local listing.

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Google Search Product Overlay Nearby Store Filter

For many years now, Google Search has offered ways to find products that are in stores near your location. Now the product overlay feature within Google Search also lets you filter by nearby stores.

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Krav Maga At Google Dublin

Krav Maga Google

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Daily Search Forum Recap: October 23, 2023

Here is a recap of what happened in the search forums today...

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Google Ads API Version 15 Now Available

Google has released version 15 of the Google Ads API last week but I did not notice until over the weekend. The big updates include but are not limited to new recommendation types, updates to Performance Max, new lookalike segments and improved offline conversion upload diagnostics, plus so much more.

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Google "Do More With Search" Feature

Google seems to be testing a new search feature to encourage more searches from its user base. There is this new "Do more with search" box that shows other searches the user can search for.

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Google AdSense Vignettes Ads New Frequency Controls

Google AdSense this morning rolled out frequency controls for vignette ads format in Auto ads. These frequency controls let AdSense publishers decide how often vignettes are shown to their users.

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Pulse Drummers At Google

Pulse Drummers At Google

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Daily Search Forum Recap: October 20, 2023

Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web...

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