Daily Search Forum Recap: November 25, 2020

Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web...

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How to Win in Competitive & Costly PPC Environments via @SusanEDub

Winning in high-cost verticals requires leveraging different tools and a marketing mindset. Here are six ways to get started.

The post How to Win in Competitive & Costly PPC Environments via @SusanEDub appeared first on Search Engine Journal.

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Who Is Responsible for Meeting Website Accessibility Compliance? via @kim_cre8pc

With more laws for website accessibility, the pressure to be compliant is ever-present. Here's what you need to know and the steps to take now.

The post Who Is Responsible for Meeting Website Accessibility Compliance? via @kim_cre8pc appeared first on Search Engine Journal.

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Was There A Google Update Earlier This Week?

Starting around Monday, November 23rd, there has been some signals that Google was pushing out another Google search algorithm ranking update. But the chatter is almost non-existent while some of the tools show big changes. Here is what I see, but again, this seems like a very narrow update at best.

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Google Maps Displaying Hotel Review Rating Averages & Other Attributes On Map Pins

Lluc Berrio Penycate posted on Twitter some screen shots of Google testing in Google Maps overlaying hotel attributes over the map pins for hotel listings. These can show average review ratings of hotels, category, pricing, and other attributes.

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Google Deletes Its Autogenerated Web Stories & They Now 404

The other day I reported how Google was showing featured snippets with overlays but some of those featured snippets were autogenerated web stories generated by Google's own AI techniques. Well, after I covered it last night again at Search Engine Land and spoke to Google about it, it seems Google has deleted and 404ed those web stories.

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20 of the Most Emotionally Engaging Christmas Ads of 2020 (So Far) via @gregjarboe

YouTube is a valuable marketing tool during the holidays. Watch some brands' holiday video ads and gain valuable SEO insights from them here.

The post 20 of the Most Emotionally Engaging Christmas Ads of 2020 (So Far) via @gregjarboe appeared first on Search Engine Journal.

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Google: Private Whois Domain Name Data Does Not Impact Rankings

Google's John Mueller said that having a private whois domain name registration status does not change how Google trusts the site. It really does not impact the site's rankings in Google Search.

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