Google: Core Updates & BERT Are Unrelated & Different

I was asked to find out if the Google Core updates and Google BERT are related at all, if they have anything to do with each other. I'll be honest, I was surprised by the question - I mean, there relation is they are both in Google Search. But BERT is focused on understanding language and core updates are about assessing quality in ranking.

from Search Engine Roundtable https://ift.tt/3heRElb