Rand Updates Metrics On Zero Click Study; Google, It's Now Your Turn

Rand Fishkin posted on Twitter several updated stats and information around his most recent zero-click search study. There are some interesting tidbits in this update but more importantly, I think if Rand can take the industry feedback and work to update the study, Google can take the industry feedback and share some of its data.

from Search Engine Roundtable https://ift.tt/3rKMC3M