You Can Tell Google To "Stop" Without Saying "Hey Google" First

How many times are you on client calls or meetings and then your Google Assistant device goes off. Then you scramble to say "hey Google --- stop." Well, now all you need to do is say "Stop" and Google will stop, even if you do not first say "Hey Google."

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Google Product Reviews Update Not Designed For Reviews Of Places Or Things

Lily Ray asked John Mueller of Google if the product reviews update work also for reviews of places or things. For example, think about comparing universities, online courses, vacation locations, etc. John Mueller said no, "I suspect not, since these aren't really products," he said.

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Google: Deep Looking Subfolders In URLs Doesn't Matter For SEO

Does it matter how deep your subfolder URL structure is for SEO purposes and Google rankings? No, not really. John Mueller of Google said even recently on Twitter "I don't think any search engine would care either way."

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Google Drops FLoC For Topics API With 300+ Topics

Surprise, surprise - Google has decided to drop FLoC (Federated Learning of Cohorts), its cookie alternative, with something called Topics API. The Topics API will use browsing topics into 300 or so categories. Yep, FLoC is a FLoP.

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Cotton Candy At Google Shanghai

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