SEO

Google Updated The Core Web Vitals & Page Experience FAQs

In December 2020, Google posted a Core Web Vitals & Page Experience FAQs. Well, Google has just updated those FAQs to add a lot more detail. The most important thing that I wanted to pull out are these line "out systems will continue to prioritize pages with the best information overall, even if some aspects of page experience are subpar. A good page experience doesn't override having great, relevant content."

from Search Engine Roundtable https://ift.tt/3u1v84G

Microsoft Advertising Announces Open Beta for New Automotive Ads via @hoffman8

Microsoft Ads has announced a new Automotive Ad format. Here's what they look like, how to request access & a peek at early results!

The post Microsoft Advertising Announces Open Beta for New Automotive Ads via @hoffman8 appeared first on Search Engine Journal.

from Search Engine Journal https://ift.tt/2QUDJb9

Google: Don't Have Open Redirects On Your Website

Google's John Mueller said on Twitter that Google "generally recommends not keeping open redirects." An open redirect is when a parameter values (the portion of URL after "?") in an HTTP GET request allow for information that will redirect a user to a new website without any validation of the target of redirect.

from Search Engine Roundtable https://ift.tt/31xDu83

Google Easter Egg: Ever Given At Suez Canal

If you do a search on Google for [ever given] or [suez canal], you will see a new Google easter egg. You will see boats floating along under the search bar. Yes, this was an easter egg Google made to celebrate when the Ever Given was freed from being stuck and blocking the Suez Canal.

from Search Engine Roundtable https://ift.tt/3dmon6L

Google Search Dropping Three Pack For Two Pack (Local Results)

Joy Hawkins is saying she is noticing evidence that Google is testing, testing heavily, showing a two-pack instead of a three-pack. I personally cannot replicate this and I only rarely ever see two results in the local pack (for extremely remote queries), but she is saying Google is testing showing two instead of three results in the local pack more often.