SEO

An Up-to-Date Guide on Good SEO Content vs. Bad SEO Content via @sejournal, @JuliaEMcCoy

SEO is constantly changing. Stay up to date with best SEO practices — and avoid bad ones — to help your brand thrive online.

The post An Up-to-Date Guide on Good SEO Content vs. Bad SEO Content appeared first on Search Engine Journal.

from Search Engine Journal https://ift.tt/33uUeO5

Google Tends To Not Watch For Scroll Events Or Click To Load More Buttons

What is the latest in terms of how Google / GoogleBot sees the content on your full page. Now when it comes to lazy loaded content, John Mueller said GoogleBot tends not to watch out for a scroll event or a click to load more button. With this set up, lazy loaded content, he said you will want to make sure to set up intersection observer so Google can use that to find your content.

from Search Engine Roundtable https://ift.tt/2RDorrI

More On How Google Uses Machine Learning In Google Search

This past Friday, I asked John Mueller of Google a bit more on if and how Google may use machine learning for adjusting the weights of various ranking signals. The short answer is, Google may or may not do this, depending on the specific ranking signal.

from Search Engine Roundtable https://ift.tt/33J4sux

John Mueller Relaunches His Old Blog

Back in 2004 John Mueller started his personal blog while he was the owner of a small marketing and development company - like many of you. In 2007 he joined Google and has been with the company since. But also, his blogging slowed and the blog kind of died out. Well, John relaunched his personal blog I believe over the weekend.