Google Ads Custom Columns Design Update With New Metrics & Functions

PPCGreg posted on Twitter that Google Ads has updated the design and look for the custom columns and also added some new metrics and the ability to use functions.

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Google: Relevancy & Core Updates Factors Are More Than Just Text On A Page

Google's John Mueller said on Twitter that when it comes to Google understanding and ranking documents, Google looks at more than just text on a page. He aimed this comment at a question around core updates and a site being hit by a core update.

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Google Search Console Performance Report Updated For Google News - Impression Changes

Google has made some changes to the Google Search Console performance report for Google News where your impressions may drop. Google said this is just a reporting change and the drop in impression doesn't reflect any ranking changes but rather how Google measures and tracks impressions.

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Google Zurich Trains

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Google: Googlebot Not Crawling Over HTTP/3 Yet

Google's John Mueller confirmed that Googlebot is not yet crawling over HTTP/3 yet. He said if you do implement HTTP/3 for your site, it doesn't mean it won't benefit your users and thus possibly your core web vitals metrics. But Googlebot won't crawl over it yet.

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