Yoast Founder: IndexNow Doesn't Lead To More Traffic Or Improved Crawl Efficiency

Some of you may be wondering why Yoast or WordPress have not integrated the Microsoft backed IndexNow protocol. Well, Joost de Valk, the founded of Yoast said he has seen zero evidence that IndexNow helps sites gain more traffic or reduces crawling or improves crawl efficiency.

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Google Buenos Aires Office

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Daily Search Forum Recap: March 2, 2022

Here is a recap of what happened in the search forums today...

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March 2022 Google Webmaster Report

It is time for the March 2022 Google webmaster report, where I look back at the past 30-days of SEO news related to Google and highlight the most important changes over that time period. This month we had a confirmed rollout begin of the page experience update for desktop, we learned about an update to the Pirate update, a new shopping ranking factor and more.

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Google Search Console URL Inspection Tool Errors

Yesterday, Google confirmed that some folks trying to use the URL Inspection tool via the console or even the API may be seeing errors. Google said it is working on a fix but almost a day later, some are still having issues and Google has yet to confirm it is resolved.

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