Weekend Google Core Ranking Volatility Taxing Site Owners

As I mentioned briefly in my Friday video recap, I was starting to see renewed chatter on Friday morning around more Google search ranking volatility. I spotted some renewed chatter that lead through Friday, into Saturday and today. So I figured I'd cover it and share some of what SEOs are saying over the weekend.

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Daily Search Forum Recap: April 12, 2024

Here is a recap of what happened in the search forums today...

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Recap of Google's Search Central Live Romania 2024

Last week marked the first-ever official Google SEO-focused event in Romania '" Search Central Live Romania '" on a sunny 4th of April in Bucharest. As a Search Central Product Expert who lives in Bucharest, the event made for an exciting occasion for people from my local SEO community to listen to and interact directly with Googlers...

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Daily Search Forum Recap: April 11, 2024

Here is a recap of what happened in the search forums today...

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Google Ads Tests Get Phone Number Button

Google is testing replacing the "call" button in the Google Ads, including Local Service Ads, with a "get phone number" button. This is a much longer phrase to use, but it is much more descriptive of what the button actually does; it gives you the phone number to call on your own.

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Daily Search Forum Recap: April 10, 2024

Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web. I am seeing more ranking volatility from the Google core update today...

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New Warning Google Ads For Location Not Matching

Google Ads has a new warning notification within the Google Ads reports that reads, "The search location doesn't match this campaign's location targeting settings." This is a way for Google Ads to target ads to geographic locations.

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2024 Google Merchant Center Product Data Specification Updates

Google has published its yearly update for its Merchant Center product data specification. Some of the changes listed below went into effect yesterday, April 9, while some go into effect on July 31, 2024, and others don't go into effect until September 1, 2023.

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Bing Search Tests Removing Estimated Number Of Results

Microsoft is testing removing the estimated number of search results count in the Bing Search results interface. This comes after Bing began testing removing the cache link from the search result snippets.

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Daily Search Forum Recap: April 9, 2024

Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web. Google SGE is testing tabs in the AI overview snapshots. Google says Ad Strength is not used in the ad auction...

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Google Tests Short Videos In Search Menu Bar

Google is testing adding a "short videos" option in the search menu bar, so you can filter your search results by shorter videos. This, I guess, is in addition to videos in the search bar.

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Google SGE Testing Tabs In AI Overviews

Google is testing showing tabs within the AI overviews within Google SGE, the Search Generative Experience. When you swipe through the tabs, the generative AI changes based on the tab you selected.

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Daily Search Forum Recap: April 8, 2024

Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web. Bing is testing removing its cache link from the search results...

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Google Search Shop All Deals Banner Shows On 40-50% Of Search Results

Since before last year's holiday season, we have been seeing a "Shop All Deals" banner-like ad in the Google Search results for e-commerce and other queries. Boyd Norwood from nozzle.io looked at their data and found that this banner shows up 40-50% of the time over the last four or so months.

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Google: Don't Disallow Internal Footer Links

Google's John Mueller recommended that you do not disallow your internal footer links. A Reddit thread asked, "Should I disallow some pages that are in footer?" John replied, "If you do this, future-you will be annoyed by the problems current-you is creating."

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Google's Total Eclipse 2024 Doodle

Today is the total solar eclipse and while we know about the neat Google Search solar eclipse easter egg, today, Google has a special Doodle for the total eclipse of 2024.

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Daily Search Forum Recap: April 5, 2024

Here is a recap of what happened in the search forums today...

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Google Search Testing Four Images (Up From 3) In Search Results

Google is testing showing four images, instead of three images, in its search results. This is a small change but it does give more publishers a chance to show their images on the first page.

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Solar Eclipse Google Search Easter Egg

Google has a special easter egg in its search results for the upcoming solar eclipse. When you search for solar eclipse, you are shown a sun that gets covered by the move, in an animation, just like you'd see it if you were in the path of the solar eclipse.

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Daily Search Forum Recap: April 4, 2024

Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web. Google may charge for some AI features in its search results...

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Google: Sharing IP Addresses On Shared Servers Is Normal & Fine For SEO

Google's John Mueller for the umpteenth time said that sharing IP addresses and/or having your site on a shared server and/or using a CDN that does all of that, is fine for Google Search, SEO and ranking. In fact, he said it is "normal" for sites to do this.

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Daily Search Forum Recap: April 3, 2024

Here is a recap of what happened in the search forums today...

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Google Ads Extension With Call Us; Text Or Email To Call

Google Ads has this feature for call us extensions to scan to call, where Google shows you a QR code on the screen that you can scan from your phone to call. Now Google is testing to send this number to your phone via text or email.

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29 Days In The Google March 2024 Core Update Is Still Rolling Out

It is now four weeks and one day since the Google March 2024 core update started rolling out, 29 days since it started and yes, it is not done rolling out yet. Google's Danny Sullivan and John Mueller both confirmed that yesterday, even though Google's search status dashboard says the same thing.

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Max Conversion Value Available For Microsoft Advertising Search Campaigns

Microsoft announced a number of new Microsoft Advertising features, including that maximize conversion value is now available for search campaigns; previously, it was only available for shopping search campaigns. Also, Microsoft announced Microsoft Click ID, AI image cropping, and the hotel center deprecation date.

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