Google has updated its guide to Google Search ranking systems to mention at the top of the page that it uses both page-level and site-wide signals for search rankings. There was a debate on this after the Google creator summit about Google possibly saying they only have page level signals, so this may clear things up a bit.
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SEO, Search Engine Optimization, High Rank Search Engine registration,Internet marketing, Web marketing
ChatGPT's Search Marketing Share vs Google
Is OpenAI, its ChatGPT service, taking market share from Google? Well, maybe. Rand Fishkin of Sparktoro posted his assumptions based on a mix of data from SimilarWeb and Datos that says ChatGPT's current market share is 4.33% - that is from October 2024 data.
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from Search Engine Roundtable https://ift.tt/bfEwcaP
Bing Video Search Tests Categorizing Videos
Microsoft is testing categorizing the videos within its Bing video search results. Bing's video search interface can show at the top a featured video for the query, then trending videos related to the query, then short videos, then a related category of videos, followed by the normal video thumbnails.
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from Search Engine Roundtable https://ift.tt/ld4sn2m
Google Tests Removing EU-Based News Publishers From Search
Google has begun testing removing EU-based news publishers in Google News, Google Search, and Google Discover for 1% of users in Belgium, Croatia, Denmark, Greece, Italy, the Netherlands, Poland and Spain (not France). Google is doing this to provide data on the impact this will make for these publishers if this would be rolled out to 100% of users.
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from Search Engine Roundtable https://ift.tt/XYNPWbh
Google Ads In Store & Online Tab & Near You Sponsored Ads
Google Ads has this newish "in store" and "online" tab sponsored ads interface for its search ads, where you can tab between nearby stores and online stores that have what you are searching for. Plus a newish list view of "near you" stores that have the products you want.
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from Search Engine Roundtable https://ift.tt/TeWZ5gy
YouTube Often Within Google Discover Feed & AI Overviews
There are new reports that Google is showing more and more YouTube videos in Google Discover. There is also a new study that says YouTube is the most cited source in Google's AI Overviews. Is Google promoting its own video site way too often?
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from Search Engine Roundtable https://ift.tt/xD37FQb
Google People Also Ask Dropping More Results Button?
Google may be testing removing the "more results" button from the people also ask results within Google Search. In some searches, on some browsers, I see the "more results" button after expanding a people also ask result, but in others, I do not see the "more results" button.
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from Search Engine Roundtable https://ift.tt/hbw7TSx
Ads In Google AI Overview In The Wild
Google has been telling us for many months that they will be rolling out ads for AI Overviews. Last month, Google said they will soon show in the US mobile search results - well, I think we've seen one of our first examples of it this weekend.
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from Search Engine Roundtable https://ift.tt/MuEOsGc
Google Analytics May Be Missing Data From November 13th
Google Analytics may not have fully brought in your analytics data for Wednesday, November 13th, within the GA4 interface. Over the past few days, I've seen complaints from site owners and marketers about GA4 missing data from that day.
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from Search Engine Roundtable https://ift.tt/Vn1ExIQ
Google November 2024 Core Update Heats Up This Weekend
The Google November 2024 core update started rolling out Monday, November 11, at 3:30 pm ET and we saw some movement begin around Wednesday/Thursday but it was not that widespread. Now, over the weekend, this core update seems to be casting a wider net.
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from Search Engine Roundtable https://ift.tt/CJhMpZj
Google Chrome To Spotlight Merchant Center Promotions
Google sent emails to some Google Merchant Center advertisers and free users about a new feature in Chrome where the Google web browser will showcase your promotions directly in the browser. It will pop up promotion codes during the holiday shopping season.
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from Search Engine Roundtable https://ift.tt/mwxUha7
Google Search AI Sales Assistant
Google seems to be testing a new AI chat feature for e-commerce searches and retailers that is titled "Get help from Google's sales assistant." This will launch an AI chat feature that gives you AI-based product results based on your chat session.
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from Search Engine Roundtable https://ift.tt/SmvANsU
Bing Autosuggest Adds Rich Cards, Images & More Search Features
Bing Search has updated its autosuggest (auto complete) search bar to include rich entity cards and popular follow-on searches directly in the suggestion pane. Jordi Ribas, the Head of Search at Microsoft said on X, "The large images with additional context help users easily jump to their intended topic with less typing."
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from Search Engine Roundtable https://ift.tt/Wr1HTEw
Google Search Tests Expandable Articles, Videos & Popular Products
Google is testing more of those expandable sections in the mobile search results. We have seen them for ads/sponsored listings and other topics but now also for short videos, articles and popular products that say "in-demand favorites" but I assume they are showing for way more than just these categories.
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from Search Engine Roundtable https://ift.tt/SAEnKWu
Google Customer Match Policy Warning: Don't Harm Users Or Else...
This week, Google sent an email to some Google Ads advertisers warning that they may lose access to use Customer Match with their ads cause harm to users or create a poor user experience. Google said they are updating their customer match policy effective January 13, 2025, to enforce this.
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from Search Engine Roundtable https://ift.tt/6yEuaSJ
Google Merchant Center Adds Sale Events Promotion Type
Google has added a new promotion type to Google Merchant Center named "Sale events." Sale events are a type data that you can submit on Google and are shown on non-product-centric surfaces. This seems to be available in the US for free Merchant Center listings right now.
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from Search Engine Roundtable https://ift.tt/Ox3saKT
New Google Travel Ads Feed Format May Be Rolling Out
A couple of weeks ago, Google announced the new features for travel search ads through integration with travel feeds. These may now be out in the wild, as we are seeing pricing and other rich markup showing up for hotel ads in Google Search.
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from Search Engine Roundtable https://ift.tt/0opjeda
Google Search Current Sales Expandable Section
Google Search has been rolling out this new expandable section in the search results titled "current sales." I guess Google is able to figure out what is a sale and what is not, maybe from structured data or Merchant Center and then have a section in the search results for that...
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from Search Engine Roundtable https://ift.tt/r9UtR6e
Google Shopping Ads With Both Seller & Product Ratings
Google is showing both seller ratings and product ratings on a single Google Shopping Ad unit. It is a bit weird to see both ratings, and it can potentially be confusing to see different ratings for the same retailer but one is for the rating of the specific product and one is for the rating of the company selling that product, i.e the seller.
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from Search Engine Roundtable https://ift.tt/0KY5fvL
Google Ads Tests Subheadline Links Under Search Ad Title Links
Google is testing placing a second link directly under the main ad headline link, some call the title link, that pull from your Google Ads assets or extensions. It is unusual to see these links right next to each other, sometimes you'd see them as sitelinks under the ad description but not directly under the main headline link.
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from Search Engine Roundtable https://ift.tt/W8dFLMT
Google Ads Editor Version 2.8 Is Now Out
Google has released version 2.8 of the Google Ads Editor. This new update brings a number of new features including AI-generatged images, export to Google Sheets, brand guidelines, image cropping, strict age and gender targeting, a new help center and more.
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from Search Engine Roundtable https://ift.tt/fDJgF2W
Google Tests Dropping Site Name & Favicon From Search Results
Google is testing removing the favicons and site name from the mobile search results. As you may remember, Google first launched these in the mobile search results back in October 2022 and yes, Google has had its trouble with these favicons and site names over the years.
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from Search Engine Roundtable https://ift.tt/9Z1Hw2J
Google Map Finder Ads Sponsored Labels Not Always Showing
Google may be testing displaying sponsored labels in different positions within the local map finder view. Some of the ads have sponsored labels on the left side, where it lists the local listings. While others don't show the sponsored label until you hover over the listing.
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from Search Engine Roundtable https://ift.tt/HlIREDs
HARO / Connectively Platform Closing Down December 9
HARO, Help a Reporter Out, now known as the Connectively Platform is being discontinued, and shut down, on December 9th. For SEOs, it was a way to get attention and potentially links, from journalists and it is a topic we've covered in the past.
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from Search Engine Roundtable https://ift.tt/O460bRh
Google Local Service Ads App To Stop Working In Two Months
Google will stop supporting the Google Local Service Ads app starting on January 6, 2024. An email sent to advertisers said, "On January 6, 2025, we will be turning down the Google Local Services Ads mobile app."
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from Search Engine Roundtable https://ift.tt/wnLkmuD
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