Daily Search Forum Recap: December 30, 2020

Here is a recap of what happened in the search forums today...

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White Hat & Black Hat SEO Linking – Are these Labels Still Relevant with Kevin Rowe - Ep. 209

Loren Baker of SEJ & Kevin Rowe of Purelinq will be discussing the use of the “black hat” and “white hat” terminology in the SEO world and whether it’s still relevant. – What does Black Hat SEO mean? – What is Black Hat linking? – If an enterprise company or a large agency pays a vendor for a link, are they now a Black Hat agency? – I thought Black Hat was more so hacking & taking advantage of plugin vulnerabilities, and not reaching out to publishers. – If no one knows what it means, why are we still using […]

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Healthcare SEO Fundamentals to Grow Your Medical Practice via @krisjonescom

Want to outrank your competition in search and drive more traffic to your medical website? Learn the most up-to-date strategies for good SEO.

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Google Doodle For New Year's Eve 2020 & Confetti Surprise

New Years Eve is just around the corner and Google's special Doodle for New Year's Eve 2020 is available for viewing. It is the holiday Doodle with an old fashioned bird-house clock with 2020 on it. There is also a little easter egg surprise in the search results that shoots confetti all of the search results page.

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Google People Also Ask Tests Question Mark Icons

Google is testing displaying question mark icons in the people also ask results. I think someone else shared this with me recently but I thought it was a bug, but now that a second person notified me of this, maybe it is not a bug but a real Google test.

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Google Search Results Show Practice Problems For Studying

Google seems to be testing displaying "practice problems" in the search results so that you can study directly in the search results. Shalom Goodman shared a screen shot with me on Twitter showing a search for [optics] not only brings up a new category on the left side for "practice problems" but also adds a practice problem directly in the search results.

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Google Ads Setting Lets You See Fewer Alcohol & Gambling Ads

A couple of weeks ago Google announced it is launching a new ad setting, first on YouTube and then on Google Ads to let users see fewer alcohol ads and gambling ads. You can access this setting now in your Google Ads settings panel.

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