Google Analytics is a powerful tool for businesses of all sizes. When used properly, it generates important information that can help to make valuable business decisions in online marketing or SEO efforts. In this week’s Whiteboard Friday, guest host Alex Ratynski goes through five important steps that local businesses can take to configure Google Analytics efficiently.
Twitter is adding a ‘Subscribe’ button to peoples’ profiles that will allow users to quickly sign up for newsletters.
The post Twitter Adding ‘Subscribe’ Button to Profiles For Newsletter Signups appeared first on Search Engine Journal.
Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web.
Google doesn't like the idea of ranking its search ranking factors - no joke...
Google has announced new reporting features and changes coming to GA4. Here's what marketers need to know!
The post Google Announces New Reporting Features in GA4 appeared first on Search Engine Journal.
A New York Times report states that Google is planning on changing its algorithm to demote websites that publish unverified or slanderous claims about others.
The post Google Algorithm Update Targets Slander appeared first on Search Engine Journal.
Nicky Wake, founder of The Search Awards, joins Search Engine Journal founder Loren Baker to discuss the story of how she got started in the industry awards space, the growth of Search Awards in the U.K. & EU, and the expansion globally into the U.S.
The post How the U.S. Search Awards Found Its First-Mover Advantage & You Can Too [Podcast] appeared first on Search Engine Journal.
The team is the most important element in successful data science for SEO. Here are 3 main types of teams and how they work.
The post 3 Types of Data Science SEO Teams and How They Work appeared first on Search Engine Journal.
We all make mistakes, but these 10 top marketing disasters take the cake. Learn how to avoid a similar fate.
The post Top 10 Worst Marketing Disasters of All Time appeared first on Search Engine Journal.
Video advertising isn't as expensive — or scary — as you may think. If you haven’t given it a try yet, now’s the time.
The post Why Now Is the Right Time to Advertise With Video (If You Aren’t Already) appeared first on Search Engine Journal.
