Daily Search Forum Recap: April 2, 2021

Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web...

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Google vs. Microsoft Bing: A Detailed Comparison of Two Search Engines via @wburton27

Google and Microsoft Bing satisfy the informational needs of millions each day. What do you need to know to optimize for each one?

The post Google vs. Microsoft Bing: A Detailed Comparison of Two Search Engines via @wburton27 appeared first on Search Engine Journal.

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7 Lessons From Leading SEO at a Digital Marketing Agency via @Stevenvvessum

Leading SEO at a digital marketing agency or growing an agency of your own can be risky. These lessons can help you out.

The post 7 Lessons From Leading SEO at a Digital Marketing Agency via @Stevenvvessum appeared first on Search Engine Journal.

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Search News Buzz Video Recap: Google Algorithm Update, Page Experience FAQs, Google News Failures & Less Of A Local Pack

This past weekend we had yet another unconfirmed update from Google Search...

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Google: We Can Recognize & Understand Pagination Through Internal Links

I am still not over losing rel prev/rel next and Google's John Mueller was asked about it on a video hangout from yesterday. In short, John said Google is no longer using this and no longer needs to. Google is now "able to recognize common types of pagination setups on our own," he said.

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Rand Updates Metrics On Zero Click Study; Google, It's Now Your Turn

Rand Fishkin posted on Twitter several updated stats and information around his most recent zero-click search study. There are some interesting tidbits in this update but more importantly, I think if Rand can take the industry feedback and work to update the study, Google can take the industry feedback and share some of its data.

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Google Crawl Budget Can Include All Your Subdomains

Google's John Mueller said when it comes to crawl budget, it is possible that Google may group your subdomains together for crawl budget purposes. John explained "our systems try to figure out which infrastructure belongs together."

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