Google: Trust Seals On Your Site May Not Help With Communicating E-A-T

Google's John Mueller was asked "are seals a good way to improve the E-A-T of a website" By seals, the user means trust seals, like BBB seals, security seals, certification seals, anything that conveys a form of trust on the website. John Mueller basically implied no.


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Google Keyboard Shortcut [/] To Enter New Search

Google added a new keyboard shortcut to help users more quickly jump their cursor in the search entry box. If you do a search on Google.com and start typing afterwards, Google will prompt you about this keyboard shortcut that reads "Press [/] to jump to the search box."


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Zero Gravity Chairs At Google

Zero Gravity Chairs At Google Office


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Review Topic Clusters as Local Business Content Strategy

Even the best local business owners and marketers can fall into the habit of seeing reviews as a mere numbers or ratings game. Make your reviews do more for you by embracing topic clusters.



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5 Tips for Managing PPC After the Coronavirus Outbreak via @sejournal, @LisaRocksSEM

PPC advertisers had to learn to roll with the punches during COVID-19. Learn to manage paid search campaigns during this period of transition.

The post 5 Tips for Managing PPC After the Coronavirus Outbreak appeared first on Search Engine Journal.



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Google Answers: Is this Cloaking? via @sejournal, @martinibuster

John Mueller explains why it's okay to block Google from seeing certain things on a web page

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Daily Search Forum Recap: April 16, 2021

Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web...



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Google’s Product Review Update & More Digital Marketing News via @sejournal, @shepzirnheld

In this episode, Google's algo update that rewards thorough product reviews, project Bernanke raises more anti-trust allegations against Google, and new features from Google Ads.

The post Google’s Product Review Update & More Digital Marketing News appeared first on Search Engine Journal.



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5 Top Crawl Stats Insights in Google Search Console via @sejournal, @TomekRudzki

Crawl stats is a powerful report within Google Search Console, though it's not accessible from within the main interface. Here's how to find it.

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Experts Share Their Tips As Google’s Insights Page Rolls Out Globally via @sejournal, @hoffman8

Google's Insight Page rolls out to all accounts. Advertisers share their best tips for getting the most from it.

The post Experts Share Their Tips As Google’s Insights Page Rolls Out Globally appeared first on Search Engine Journal.



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Scalable SEO: 20 Enterprise Experts Share Tips & Advice via @sejournal, @marktraphagen

Discovering and implementing the efficiencies of scale is essential for Enterprise SEO. In this article, SEO professionals give insight on working at the enterprise level.

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