Google Smart Shopping Campaigns: Structure, Optimization, & Reporting via @sejournal, @shepzirnheld

On this episode, PPC experts discuss Google's Smart Shopping campaigns, what products are the right fit, how to set them up, reporting tips, and more!

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Email Newsletter Update: Google Feedburner Is Out

The email newsletter on this site is changing and for those who has subscribed, please let me know if you see any issues in the next day. Tonight's newsletter is the last one that is going to be sent out using Google's Feedburner and going forward, my team built our own custom email newsletter system.


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Google’s Page Experience Update & Core Web Vitals with Martin Splitt - Ep. 226 via @sejournal, @brentcsutoras

Google’s Developer Advocate, Martin Splitt joins Search Engine Journal Founder Loren Baker in this live Q&A about Google Core Web Vitals, the delay to June for the Page Experience Update, and other overall performance and speed needs for websites to better compete within Google and convert users. Here is the entire transcript of the show (please excuse any transcription errors) : Loren Baker: Hi, everybody. This is Loren Baker, Founder of Search Engine Journal. And with me today we have a special show all about core web vitals and the page experience update. With me today, I have none other […]

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Aspiring & New SEO Professionals: 3 Tips for Success via @sejournal, @mindyweinstein

A reader asked: What advice can you give aspiring SEO professionals? Check out these tips for success in your SEO career.

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How Glocal Content Marketing Helps International Brands Stay Local via @sejournal, @lisabuyer

Localization technology is the modern secret to building a global brand's local staying power. Learn about what it means to be "glocal" here.

The post How Glocal Content Marketing Helps International Brands Stay Local appeared first on Search Engine Journal.



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Mediocre Core Web Vitals Enough if Competitors are Worse? via @sejournal, @martinibuster

Google's Martin Splitt on the tie breaker ranking effect and if mediocre core web vitals scores are enough if competitors are worse

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6 Useful SEO Insights You Can Learn from Google Analytics via @sejournal, @natalieannhoben

Learn a few simple yet useful insights you can take from Google Analytics to help identify opportunities with your organic SEO strategy.

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Google Mobile First Indexing Still Not 100% Yet

In March we reported that Google was going to migrate over the last batch of sites to mobile first indexing soon. This was after moving the mobile first indexing deadline from September 2020 to March 2021. Well, Google is still not done moving some sites to mobile-first indexing, even at the end of May 2021.


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Practice Problems Search Appearance Filters Now Available In Search Console Performance Report

Google launched a new search appearance filter in the performance report within Search Console for the practice problem rich results. Google officially launched these in March, after testing them last December. With the launch Google added structured data and debugging tools but now also added performance reporting to Search Console.


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Google Won't Share How Core Web Vitals Ranking Metrics Add Up

Google documents in its Core Web Vital reports the scores and grades for each URL it knows about on the web. But how that will impact your web rankings in Google Search, when the Page Experience Update is released next month, Google will not document how those metrics add up and are scored.


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