SEO

Google Can Lose Track Of Tons Of URL Parameters; Why Canonicals Are Important

John Mueller of Google had an interesting reply to a question around linking to a page without a rel canonical attribute on it, and that page has URL parameters on it for necessary tracking purposes. John said "if the parameter URLs are few, we can keep up and probably map to the canonicals. If it's a ton of parameter URLs, we could lose track."

from Search Engine Roundtable https://ift.tt/34h4lGL

Ginny Marvin Now Offering Google Ads Help @AdsLiaison On Twitter

Just like Danny Sullivan has the @searchliaison account, now Ginny Marvin is using the @adsliaison account. Both use that account as an official channel to respond to issues around Google Search, aka @searchliaison, and Google Ads, aka @adsliaison.

from Search Engine Roundtable https://ift.tt/2QWNRR4

Google Search Results With Hear This Out Loud Button

Google may be testing a new feature in search for its featured snippets and knowledge panels to read the content of that snippet to you. Manikandan shared a screenshot with me on Twitter of Google Search showing a button that reads "hear this out loud" in the featured snippet box in Google Search.