Google: Pages That Look Like Error Pages Can Be Considered Soft 404s

Several months ago Google told us that returning a "results not found" type of page can result in Google Search considering that page a soft 404 and thus removing it from the search results. The same is true for "Sorry we don't deliver to this location" or other negative and error looking pages.

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Google Search Console International Targeting Setting Can Take Weeks

Google's John Mueller said that it can take from a week to a couple of months for Google Search to pick up on the international targeting setting you selected in Google Search Console. He said it would likely go faster for news sites but other sites can take up to a couple of months.

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Google Search Tests Blue Header

Ric Rodriguez has spotted Google testing a blue colored header for the mobile search results. He shared a number of screenshots on Twitter -here is a side by side of a normal white header for the Google Search bar compared to the blue header for the Google search bar.

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Google Local Results Displays Bike & Car Charging Icons In Local Results

Google is now showing bike icons for the bikeshare data it shows in the local search results, including the local pack and local listing for a bike share location. Google also shows the quantity of bikes that are available at that location. And Google is also showing electric car charging icons.

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Google's User Agent Horse Wears A Mask - But It's A Bit Hoarse

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