Google: First Party Data Includes Subdomains, ccTLDs and Vanity URLs Owned By The Company

Ginny Marvin, now of Google, said on Twitter that Google considers subdomains, country TLDs and vanity URLs owned by the same company would be considered a first party context. One caveat is that Google has a 5 domain limit per first-party set for vanity URLs.

from Search Engine Roundtable https://ift.tt/3cownom