Google Suggests Use Both Both Accented & Not Accented Versions In Content

Google's John Mueller was asked in the video hangout this past Friday if how to handle brand or product names with accented characters, like maybe Škoda Auto via Skoda Auto. Do you use the word spelled Škoda with the accent in the name or Skoda without it? The answer is probably include both variations in your content.

from Search Engine Roundtable https://ift.tt/35UEiWy