Google Title Link Algorithm Update For Multi-Language Or Transliterated Titles

Google announced that it made an algorithmic adjustment (it thinks for the better) for how it decides to display title links for those pages that use multi-language or transliterated (scripted) titles. In short, if your title tag does not match the content on the page, Google may change it to match that content.

from Search Engine Roundtable https://ift.tt/iIZfFXu